May 17, 2024 - LSGOF

Landsec's Secret Weapon: Why They're Betting Big on Brick-and-Mortar When Everyone Else is Going Digital

Hidden within Landsec's latest earnings call transcript lies a bold contrarian bet that could redefine their future – and perhaps the entire retail landscape. While analysts and investors are laser-focused on the digital revolution and the supposed demise of physical retail, Landsec is quietly doubling down on brick-and-mortar, specifically in the realm of major retail destinations. This move, almost whispered in the transcript, reveals a deep understanding of shifting market dynamics that many seem to be missing.

Landsec's argument, subtly woven throughout the conversation, is that the retail apocalypse narrative is overblown. The company sees a clear inflection point in physical retail, driven by several factors. Firstly, the meteoric rise of online sales during the pandemic has plateaued, and in some cases even reversed. Non-food online sales have been consistently declining for the past two years, demonstrating that the allure of the digital marketplace isn't as all-encompassing as once thought.

Landsec astutely points out that the razor-thin margins of online retail are being squeezed by the rising cost of capital. This reality is forcing online pure-play businesses to prioritize profitability over market share, a shift that slows down the aggressive growth that once threatened traditional retail. Simultaneously, the company is witnessing firsthand the resurgence of the "fewer, bigger, better" store strategy among major brands.

Here's where Landsec's bet gets even more interesting. They highlight a trend that's flying under the radar – the average unit size for remaining physical stores is increasing, by a staggering 20% in some cases. This isn't just about survival; it's about creating an experience, a destination. Brands are recognizing that their best physical spaces act as powerful anchors in an omnichannel strategy, bridging the gap between the convenience of online and the immersive engagement of the in-person experience.

And Landsec, with its ownership of prime, catchment-dominant retail centers like Bluewater and St David's, is uniquely positioned to capitalize on this trend. Their transcript reveals a palpable excitement about the "competitive tension" emerging for these larger spaces, a tension that is inevitably driving rental growth. While valuers are still catching up, Landsec is confident that this operational strength will translate into tangible value appreciation.

Landsec's Portfolio Performance

The numbers tell a compelling story. Landsec's major retail portfolio achieved a 6.9% like-for-like income growth in the past year, demonstrating the robustness of this sector. Their recent investments in Bluewater and Cardiff, acquired at initial yields of 8.25% and 10% respectively, are already demonstrating strong performance with growing occupancy and rising rents. The company sees no reason why this trend won't continue, especially as rents and business rates have reset, making the profitability of physical space significantly more attractive.

This brings us to Landsec's bold hypothesis: that major retail destinations, those that offer a true "experience" beyond just shopping, are poised to become even more valuable than they were pre-pandemic. This is where their deep understanding of customer relationships, a core competitive advantage they consistently emphasize, comes into play. Landsec isn't just building spaces; they're curating them, weaving together retail, leisure, and community engagement to create thriving urban hubs that attract both brands and consumers.

"Mark Allan, CEO of Landsec, states: "The normalization in cost of capital over the last two years means that value drivers across all of the sector have fundamentally changed. Over much of the prior decade, leveraging up the spread between income yields and ultra-low borrowing costs or picking high-level sector themes was often enough to drive performance. However, irrespective of sector, there is now a growing distinction between those assets that meet customers' future requirements and can therefore deliver income growth and those that don't.""

London Office Utilization vs. Retail Footfall Growth

The following chart illustrates the growth in office utilization in Landsec's London portfolio compared to footfall growth in their major retail centers. While both sectors are seeing increased activity, the growth in retail footfall is significantly outpacing office utilization.

What makes this hypothesis so compelling is that it's not just a matter of speculation; it's grounded in tangible evidence. Landsec's Victoria estate, initially conceived as an office destination, now boasts Saturday F&B sales on par with Thursdays, highlighting its evolution into a multi-faceted urban center. Their investments in Leeds and Oxford also underscore this mixed-use approach, demonstrating how they're creating destinations that offer far more than just conventional shops.

While risks remain, Landsec's confidence is bolstered by their sector-leading balance sheet. Their low LTV, coupled with significant liquidity within their subscale portfolio, gives them the flexibility to pursue these opportunities strategically. They're not rushing into this blindly; they're cautiously but decisively positioning themselves to become the dominant player in a retail landscape that's about to be redefined.

It's a bold contrarian bet, one that most analysts seem to be overlooking. But if Landsec's hypothesis proves correct, their focus on brick-and-mortar could become their secret weapon, unlocking a new era of growth and redefining the future of retail itself.

"Fun Fact: Bluewater, one of Landsec's flagship retail centers, is home to the UK's first inland surfing experience, "The Wave." This unique attraction highlights Landsec's commitment to creating destinations that offer more than just shopping, drawing visitors seeking leisure and entertainment."